“Bear in Mind Strategies (BIMS) creates solution-oriented, engaging videos to help companies, institutions, and organizations tell their stories in new and different ways. Our differentiator is in our storytelling. We produce videos for websites, fundraising and awareness, training, product demos, nonprofits, events and tributes, documentaries, and more.
Owner/President, Andrea Bear, has a proven background in professional video production, with more than 30 years of experience, including as a founding producer at CNN in Atlanta and as a TV news executive producer in Chicago. BIMS handles every aspect of the production process from concept to final product, and we know how to gather all of the elements of a video production efficiently and effectively.
If you’re looking to tell your story about your startup or new venture, you’ve got to have video in your marketing mix. Don’t settle for self-made videos when you’re trying to attract new business and investors. Let Bear in Mind Strategies help you personally connect with your clients, customers, and target audiences with video.”
Andrea founded Bear in Mind Strategies in 2009, and took the business full-time in 2012. Her passion is helping clients tell their stories in compelling and engaging ways.
Andrea has more than 30 years of experience in a wide variety of leadership positions – from executive management to operations and support in private and public sector organizations. She has served in executive positions in development and marketing at nonprofit museums (The Chrysler Museum of Art and The Mariners’ Museum), in business development and marketing at a technical services company, as general manager of a direct marketing firm, and as an assistant executive director at a public agency. Andrea began her career in television news, including as executive producer at WLS-TV in Chicago and a founding producer at CNN in Atlanta.
Andrea earned her Bachelor degree from the University of Virginia and has an MBA from the College of William and Mary. She has contributed chapters to business books on leadership and change management. Andrea has served on a number of nonprofit boards in the region.