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Cover Your Assets: Avoiding Legal Hurdles While Protecting Your Creative Property

May 1, 2019 @ 11:30 am - 1:00 pm


Ready to present that big idea to your company or business, but afraid
legal will just water it down? What if you already knew what the lawyers were thinking?

Amy Pruett, an intellectual property attorney with Williams Mullen, will provide tips on how to avoid
common legal pitfalls before presenting an idea that cannot be executed or causes a legal nightmare
for your company or business, including:

  •  Making sure brand and product names,
    taglines and creative concepts are available
    and not already protected by others.
  •  Saying great things about your company or
    business and products without being accused
    of false or misleading claims.
  • Having the proper licensing and usage rights for
    talent, music, artwork, video and other content,
    especially in today’s user-generated world.
  • Selecting domains that are available and
    integrate with your big idea.
  • Preventing your company’s or business’s
    original ideas and creative content from
    being ripped off



1701 Garage Side
1701 Baltic Avenue
Virginia Beach, VA 23451 United States

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