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Cover Your Assets: Avoiding Legal Hurdles While Protecting Your Creative Property
May 1, 2019 @ 11:30 am - 1:00 pmFree
Ready to present that big idea to your company or business, but afraid
legal will just water it down? What if you already knew what the lawyers were thinking?
Amy Pruett, an intellectual property attorney with Williams Mullen, will provide tips on how to avoid
common legal pitfalls before presenting an idea that cannot be executed or causes a legal nightmare
for your company or business, including:
- Making sure brand and product names,
taglines and creative concepts are available
and not already protected by others.
- Saying great things about your company or
business and products without being accused
of false or misleading claims.
- Having the proper licensing and usage rights for
talent, music, artwork, video and other content,
especially in today’s user-generated world.
- Selecting domains that are available and
integrate with your big idea.
- Preventing your company’s or business’s
original ideas and creative content from
being ripped off
StartWheel’s mission is to centralize and mobilize efforts that foster the growth of entrepreneurism in our regional innovation economy. We aim to support and cultivate an entrepreneurial network in HRVA where talent, resources, information and leadership come together.