Editor’s Note: There are a lot of ways to scale your business. Getting your product on the shelves of a national retailer like Walmart is surely one of them, and Jody Wagner, founder of Jody’s Gourmet Popcorn, has done just that! Lore has it that Walmart is quite selective when it comes to stocking products, so this is a pretty big deal. If you want to see what the fuss is all about, you can pick up a bag online or at the Jody’s Gourmet Popcorn store in Norfolk’s Premium Outlets.
From WTKR News
NORFOLK, Va. – Local gourmet popcorn business Jody’s Popcorn is hitting Walmart shelves.
The business, owned by Jody Wagner, began as a side project and turned into a brick-and-mortar store in Hampton Roads selling more than 20 flavors of fresh-popped popcorn. Jody’s Popcorn is headquartered and manufactured in Norfolk.
Walmart will begin selling Jody’s Popcorn’s Recipe 53 Caramel Corn following a successful meeting between Wagner and the Walmart team during Walmart’s Open Call event.
The Open Call program invites selected American entrepreneurs to meet face-to-face with Walmart buyers and potentially get their product in the hands of Walmart’s millions of customers.
Jody’s Popcorn was chosen out of more than 500 unique companies from 48 states, the District of Columbia, Puerto Rico, Canada, Mexico and Australia that attended.
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